Concourse queue reduction
Fans order on WhatsApp instead of waiting in traditional queue lines for long periods.
Venue Industries
WhatsApp Ordering for Sports Stadiums
Reduce concourse congestion and keep supporters focused on the match with quick mobile ordering and collection.
Stadium concession challenges
Short breaks create extreme pressure on ordering operations.
- Half-time and interval surges overwhelm concession counters.
- Fans miss live action while waiting in long food and drink queues.
- Large concourses make order communication difficult for teams.
- Collection points face repeated 'is mine ready' interruptions.
- Demand varies by stand, fixture type and weather conditions.
How Digame helps sports stadiums
Scale concession service for high-volume, time-sensitive demand.
Collection workflow clarity
Each order is tracked through clear status stages with reference numbers for handover.
Outlet-level control
Run multiple concession points with structured order visibility from one operational screen.
Match-day promotion moments
Send targeted offers before kick-off, at half-time or pre-final whistle windows.
Platform features for sports stadiums
Designed for collection-led concessions and rapid service windows.
WhatsApp ordering
Guests order through WhatsApp — no app download, no account sign-up and no new system to learn.
AI order taking
Digame understands natural language, menu questions, modifiers and item notes before orders reach your team.
QR code ordering
Table, bar, terrace, lane, poolside and collection-point QR codes route every order to the right location.
Stripe payments
Secure card payments through Stripe so orders are paid before they hit the Live Orders Screen.
Collection ordering
Collection numbers and optional Collection Screen updates keep high-volume service moving without confusion.
Live Orders Screen
Staff move orders through New, Preparing, Ready and Completed from one live operational dashboard.
Collection Screen
Show large order numbers and statuses on venue TVs so guests know when orders are ready to collect.
Reporting & sales insights
Revenue by day, orders by hour, top sellers and average order value — all in one hospitality reporting dashboard.
Broadcast marketing
Promote specials, happy hours and event announcements to guests already ordering through WhatsApp.
Reporting Dashboard
Track your venue performance and discover insights
1 Jun – 7 Jun 2026
Total Revenue
£24,680
+16% vs last match
Total Orders
2,140
+12% vs last match
Avg Order Value
£11.53
+3% vs last match
Total Customers
1,890
+10% vs last match
Revenue by Day
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Orders by Day
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Orders by Hour
Peak: 15:00–15:30Top Selling Items
1
Pint & Pie
£4,620
420 orders
2
Hot Dog
£2,316
386 orders
3
Chips
£1,408
352 orders
4
Soft Drinks
£1,872
468 orders
5
Programme Snack Pack
£1,070
214 orders
Average Order Value
Sales Trend
Stadium reporting and concession analytics
Measure order throughput by period, stand and outlet to improve service speed on match days.
Revenue by day, orders by day, orders by hour, top-selling products, average order value and sales trends.
- Revenue by day
- Orders by day
- Orders by hour
- Top-selling products
- Average order value
- Sales trends
Identify your busiest concession windows and top categories to prepare teams and stock with confidence.
How it works in sports stadiums
Run efficient mobile concessions from kickoff to final whistle.
- Step 1
Deploy concourse QR points by stand
Place clear ordering access across stands and hospitality areas before gates open.
- Step 2
Fans order and pay in WhatsApp
Supporters place food and drink orders quickly without downloading or learning a new app.
- Step 3
Concession teams process live orders
Orders arrive with status control so teams can prioritise and fulfil high-volume demand efficiently.
- Step 4
Fans collect with clear references
Collection statuses and order numbers reduce confusion and speed up handovers during peak breaks.
Sports stadium FAQs
Key answers for match-day concession operations.
- Can Digame support multiple stands and concession units?
- Yes. Stadium operators can run multiple ordering points and view all active orders in one dashboard.
- Is the platform suitable for half-time spikes?
- Yes. Live status workflows and collection references are built for concentrated, high-volume service windows.
- Can fans order without leaving their seat too early?
- Yes. Fans can place orders from their phone and collect when ready, reducing time spent away from the action.
- Can we keep operations collection-only?
- Yes. Stadium concessions commonly run in collection mode without table service enabled.
- Does Digame help reduce concession counter pressure?
- Yes. Fewer manual till interactions and clearer collection status reduce congestion at service points.
- Can we use reporting for future fixture planning?
- Yes. You can review order and revenue trends to improve staffing and stock for upcoming matches.
Related venue types
Explore how Digame adapts to other hospitality environments.
Ready to modernise stadium concessions?
Give fans a faster ordering experience while improving throughput across match-day peaks.